Eloqua Named #1 Lead Generation Suite and Email Tools Vendor

For those who know us, we tend to be agnostic when it comes to tools and technologies. But, a few months back, we signed a partnership agreement with Eloqua, a leading demand generation and marketing automation platform provider. As we have gotten to know the product offering better, implemented our own programs using the Eloqua platform, and helped enable client programs, we can confidently say that we are happy with our strategic decision to become a marketing agency partner. Turns out, some other people think Eloqua is a pretty good pick as well. Today, Eloqua was named the number one provider of lead generation suites and email tools in an independent study conducted by Direct Impact Marketing Inc. This survey of 249 B2B marketers gathered feedback on which online tools are used for lead generation and how marketing organizations are converting online inquires to sales-ready leads. According to survey respondents, Eloqua is the dominant player in lead generation, garnering more responses than the next four vendors combined. Eloqua also topped the list of email tools vendors. Click here to learn more about the survey or, feel free to contact us if you want to know more about Eloqua.